Partnerships

Advertising

Reach people who are already in a shopping mindset - without compromising trust.

WEARHOUSE connects brands and agencies with audiences actively listing, browsing, and buying fashion. Inventory is pre-loved, but attention is fresh: campaigns here should respect community norms, disclose sponsorship clearly, and align with our safety and authenticity standards.

Replace the mailbox above with your live partnerships contact.

Campaigns work best when they feel native to discovery - editorial collections, not intrusive takeovers.

Why advertisers choose WEARHOUSE

  • High-intent sessions - users compare prices, sizes, and sellers; attention is closer to conversion than on passive feeds.
  • Values alignment - resale audiences skew toward sustainability and mindful consumption; creative can lean authentic.
  • Brand-safe surfaces - we enforce listing rules and moderation; adjacency controls are available for sensitive categories.

Formats

Availability varies by region and inventory. Typical building blocks include sponsored modules in browse/search, curated brand edits, seasonal tentpoles, and co-created content with our studio (subject to capacity). Everything is labelled per policy and measurable through agreed KPIs - reach, clicks, attributed orders where attribution is technically supported.

Categories we restrict or review closely

Alcohol, gambling, political, and adult categories face extra policy review. Competitor direct-response ads may be limited. All creative must respect intellectual property and not imply endorsement by designers featured in user listings.

StageYou bringWe deliver
DiscoveryObjectives, budget band, marketsEligible formats & rate guidance
PlanningAssets, tracking needs, flight datesMedia plan & brand-safety checklist
LiveOptimisation feedbackReporting & post-campaign review

Measurement & privacy

We build measurement that respects evolving privacy law: aggregated reporting by default, consent-gated identifiers where required, and no sale of personal data for off-platform ad networks. Details on data use sit in the Privacy Centre; cookie mechanics in the Cookie Policy.

Partnership storytelling works when product truth matches ad promise - we decline misleading sustainability claims.

Non-ad partnerships

NGOs, resale coalitions, and educational institutions sometimes collaborate on guides, events, or research. Those programmes may not involve paid media but still route through partnerships for legal sign-off - use the same contact channel with "programmatic partnership" in the subject line.